"On-Site" search engine optimization is not an add-on!

There are two forms of "organic" search engine optimization. One form is "on-site" optimization.  While some web designers charge a one-time additional fee for on-site optimization, at Layman and Associates every website I design includes on-site search engine optimization to ensure your website is captured in the appropriate search term before registering your site.

Here's why:  Even the best on-site search engine optimization techniques are unlikely to get your website to appear in the top 10 of Google search results. Which means you'll still be marketing the business yourself with little help from the search engine results.  When I first published this website, it appeared at 172 (page 18) among more than a million pages with similar results.  Because very few people search past page one and almost none go beyond page two, I don't believe it's appropriate to charge a fee for on-site search engine optimization.

"Off-site" search engine optimization is a process.

Effective search engine optimization requires both on-site and recurring, off-site (marketing) effort. If you want your website to appear in the top 10 search results, it's the off-site efforts that count the most. This will require a lot of effort on your part, access to resources (which usually charge a monthly fee and are not always effective), or a recurring fee from the person who does it for you.

Contact Layman and Associates to find out how I can help boost your website's search results or visit the Search Engine Marketing page for free, alternative resources you can use to promote any website.

Keywords Matter!

For both on-site and off-site search engine optimization keywords matter! But, take my word for it, if you want your website in the top ten, it takes time or money which are one and the same.

Contact Layman and Associates for a quote based on the competition associated with your keywords, or ask for premium services and don't pay anything until you reach page two.